By Zachary Wynne

Manager, Global Consulting

Zach has 10 years’ experience leading airline commercial transformation projects with over 40 airlines on all six continents. A passionate traveler who has already visited over 100 countries, Zach enjoys helping airlines and airline tech providers to prepare their systems for the future of pricing, revenue management, and commercial excellence. His special areas of interest include the future of shopping, dynamic pricing, modernization of pricing data, and total product revenue management.

Are you ready for what’s next in airline pricing? Probably not…

This is an exciting time to be working in airline pricing and revenue management.

Advances in data science, technology, and in customer expectations now allow us to explore new methods of personalization and revenue generation. But despite all the buzz in the industry about the potential of IATA’s New Distribution Capability (NDC) and developments in dynamic pricing, most airlines are unprepared to take advantage of these new developments.