It’s time to deliver trusted rich content at every point of sale.
February 1, 2018 marks an important occasion in ATPCO's 53-year history: we acquired Routehappy, making them an industry standard for airline rich content and taking a significant step toward our vision to empower smart connections of all content through all channels.Learn more
Experience Always Wins the Day
Every day, airlines change almost 4 million fares in the market, and you have to keep up so the data you use to make decisions is accurate and reliable. FROP, or Fare Rule Output Product, is one of our oldest but most used solutions for this problem.Learn more
ATPCO Overview Playbook
We believe in the power of data - and the people using it - to open new frontiers of customer experience and increased revenue. Our inspired portfolio of technology and services will help you find those "lightbulb moments" that spark your next moves.Learn more
It’s time to give travelers what they want.
Traveler expectations for online shopping experiences have changed. We're used to seeing photos of products and hotel rooms and knowing what amenities are available before we hit that "Buy" button. The airline industry is too smart to be left behind.
3 Reasons Your Company Will Embrace E-learning
Today, aviation organizations rely on technology to train employees on everything from compliance with FAA regulations to technical training. To make it even easier for you to learn on how to use our systems, ATPCO now offers our four core FareManager courses in both e-learning and instructor-led training formats.Learn more
Ready to Position Dynamic Pricing for the Next Decade?
It’s starting. The transformation from mostly static offers to the early days of dynamic pricing is upon us. Research indicates that there may be rewards for those willing to embrace it, but it’s a complex subject full of uncertainties, causing many to watch, wait, and ask:
What is dynamic pricing? What are the risks? What are the rewards?Learn more
NDC and the Need for Network Economics
Emerging methods for airline distribution is a fascinating topic, with a wealth of recent publications and opinion pieces speculating on how the chips will fall. One thing is clear in this complex, brave new world: new technologies and data standards, used together by a mix of capable system providers, industry organizations, and agile startups, will continue to drive innovation and serve airlines under the direction of the IATA New Distribution Capability (NDC).Learn more
Airline Buzz Word Decoded: What is a Branded Fare?
When an airline chooses to bundle its airfares with options and features, such as refundability and miles accrual, or a pre-reserved seat, baggage, and meal, it is branding fares. Airlines use this practice to promote the features that set them apart to build both brand recognition and loyalty -- and it allows flyers to select the experience that best fits their preferences and the purpose of their journey.Learn more
ATPCO and Routehappy Make Their Public Debut at Aviation Festival Asia
ATPCO and their newly acquired subsidiary Routehappy, the industry standard for airline rich content, will make their public debut together at the opening of the 2018 Aviation Festival Asia.Learn more
Get Connected. Get Noticed. Stay Happy.
Routehappy's rich content integration provides airlines with the ability to have their rich content seamlessly integrated into their NDC offers. With Universal Product Attributes (UPAs) and Universal Ticket Attributes (UTAs) now available via NDC Exchange, airlines can provide a consistent but highly differentiated shopping experience for the entire travel distribution ecosystem. This integration provides airlines with the ability to tell their brand story and enables them to offer travelers a personalized retail experience that is unique to their brand.Read more
Routehappy by ATPCO Announces Integration of Rich Content into NDC Exchange
Routehappy, the industry standard for airline rich content, today announced that its airline rich content is now available via NDC Exchange, the leading standard for NDC message translation developed jointly by ATPCO & SITA. This move marks a major step forward for Routehappy, the newly acquired subsidiary of ATPCO, the leading source for airline industry pricing and shopping data.Learn more
The Yankee Queen and Yankee Romeo: A data love story
There’s a timeless romance written on every airline ticket. Four letters in the tax box spin a tale of vital airline revenue: YQ and YR. If your fare analysis skips Yankee Queen (YQ) and Yankee Romeo (YR), you’re missing half the story.Learn more