Compete in tomorrow's marketplace
The Next Generation Storefront (NGS) is a set of data standards that enable distribution channels to better present, sort, and find the airline products and services consumers are looking for.
ATPCO and partners from every perspective are creating standards so consumers can clearly understand their diverse options in all sales channels—making them happier travelers and transforming them into loyal customers.
Ratings and Shelves for product comparison
A star or other rating system could indicate product quality, much as in the hotel industry
Attribute grouping and search
Highlight data Wi-Fi, beverages, changes, and other amenities to improve searching and product line definition
Present airline products in Drawers
Organize the different products an airline offers to help shoppers find the right level of service.
The Next Generation Storefront Badge
The Next Generation Storefront Badge is a unique way to distinguish your organization as participating in the NGS ecosystem.
Once a company is officially recognized in the ATPCO NGS Program by adopting the NGS standard (currently in development), that company is authorized to use a Next Generation Storefront Badge in accordance with the brand guidelines.