ATPCO Unveils Architect, a Powerful New Pricing Tool, with Icelandair and LATAM Airlines as Launch Customers
Architect is an entirely new platform for airlines to efficiently manage their pricing strategies, combining legacy know-how with modern practices With airline teams around the world working with fewer resources and… Read More
Orbitz founder Alex Zoghlin to join ATPCO as new CEO in January 2021 After 24 years of service at ATPCO, President and CEO Rolf Purzer has announced he is retiring. Purzer joined ATPCO in 1996 and has been in his… Read More
Expedia Group and Serko are the first channels to go live with Structured UPAs, which offer greater flexibility in displaying essential airline retailing content ATPCO today launched a new format of Routehappy Rich… Read More
Adoption of ATPCO’s NDC Exchange Accelerates as More Sales Channels Integrate Airline NDC Content to Help Push Recovery Forward
Industry-owned platform reduces the complexity of connecting to airline content that is critical during the COVID-19 downturn ATPCO today announced the addition of new sales channels to NDC Exchange, the only neutral,… Read More
Deeper partnership for the airline-owned organizations will optimize and streamline settlement services for airlines around the worldAirlines Clearing House (ACH) has selected ATPCO to build its new unified, cloud-… Read More
ATPCO Unveils Automated Emergency Flexibility Solution to Instantly Process Flight Changes and Refunds for Issued Tickets
Industry solution makes it easy for airlines to override existing fare rules and to waive change fees, providing passengers with greater flexibility for future travel ATPCO today announced a new industry solution… Read More
ATPCO announced today it is expanding its European footprint with a new office in Sofia, Bulgaria. The new office will be a product development center for ATPCO, dedicated to strengthening the organization’s retailing… Read More
I think we’re at an inflection point in 2020; decommodification of air travel is finally becoming a reality.
ATPCO and Sirena Travel, the leading distribution system and technology provider in Russia, announced the GDS has signed a multi-year deal for ATPCO’s retailing content. With this deal, Sirena Travel is now a subscriber… Read More
Wego, the largest online travel marketplace in the Middle East and North Africa (MENA), today announced it has signed a retailing agreement with ATPCO. Wego will integrate Routehappy Rich Content to enhance flight… Read More
Gulf Air - the Kingdom of Bahrain’s national carrier – recently signed a five-year retailing deal with ATPCO to integrate Routehappy Rich Content on the airline’s website gulfair.com to further modernize and enhance its… Read More
The era of rich airline distribution has arrived – and why modern flight shopping will finally take off
Disruption appears not far off on the horizon. The long-term retailing agreements that ATPCO recently entered into with Sabre and Amadeus signal a major transformation underway in flight shopping.
Until now, the Next Generation Storefront was based on an ascending scale of one star to six stars, each grouping a digital "shelf" upon which comparable airline products sat for consumers to compare in online shopping… Read More
One year after unveiling plans to develop a Next Generation Storefront (NGS) standard, ATPCO is now expanding that effort globally and creating advisory boards to oversee the effort in four regions.
ATPCO has activated a new schema designed to ease the way for airlines wishing to increase their use of real-time dynamic pricing.
Rolf Purzer has been with ATPCO for 22 years and became CEO in 2017. PhocusWire talked to Purzer in Washington, D.C., at the company’s Elevate conference.
At ATPCO, Beth Taylor took an employee-led approach to launching the company’s Lead From the Front women in technology program, which aims to include more diverse perspectives in leadership and technology roles.
ATPCO has struck a multi-year deal with Booking Group-owned price comparison division KAYAK.
The deals keep rolling in for ATPCO as it secures another customer for its Routehappy Rich Content offering.
ATPCO expects to see its Routehappy interactive content displays integrated into both GDS's systems — including within airline NDC offers, says Robert Albert, EVP Retailing at ATPCO.