We help set standards to support the industry’s ideas
We bring the industry together to continuously develop standards and refine governance. Whether it's building a direct-connect marketplace for NDC, structuring rich content, or constructing mechanisms for dynamic pricing, we help set the standards that support the industry’s ideas.
ATPCO has been leading the development and management of the standards behind automated pricing for decades. We maintain and govern an industry-approved, comprehensive set of instructions for the structure of pricing data and how it applies, currently known as Data Application.
Data Application provides the details of the data processing logic and is a guiding star for business and IT teams throughout the entire ecosystem.