Learn why airline fare rules categories are a crucial part of the industry’s data, how they help maintain structure through databases, and what each category entails.
Betsie White
Betsie is a marketing, sales, and business development executive with a wealth of experience in the airline and travel industry.
In her current role at ATPCO, Betsie leads the Retailing Sales and Partner Success efforts for the Americas, ensuring that our airline partners are effectively differentiating and merchandising their products and services.
Previously, Betsie led ATPCO’s Product Marketing department. Before joining ATPCO in 2010, Betsie held marketing and sales leadership positions at American Airlines, Sabre, AgentWare, Farelogix, and Agresso.
Articles written by Betsie White
Routehappy and Porter Airlines deliver visually compelling offers for an experience worth craving
How Porter Airlines used stunning visuals in one simple, easy-to-understand shopping display, to entice flight shoppers and travel agents.