How do you help evolve your airline to prepare it for the shifting demands of the travel consumer?

The fundamental problem for airlines is a siloed and inefficient organizational structure that inhibits the adoption of new technologies.

There’s a timeless romance written on every airline ticket. Four letters in the tax box spin a tale of vital airline revenue: YQ and YR.

How do 400+ airlines, 10+ GDSs, and hundreds of websites and sales channels produce consistent answers to flight shopping searches? Through ATPCO standards. 

It’s time for airlines to get noticed in a sea of price points. It’s time for travelers to have a more transparent shopping experience when booking a flight.

Commissioned by ATPCO, this research paper defines dynamic pricing by creating three classifications:

We're used to seeing photos of products and hotel rooms and knowing what amenities are available before we hit that “Buy” button. The airline industry is too smart to be left behind.

One thing is clear: New technologies and data standards will continue to drive innovation and New Distribution Capability is coming for all.

1. Meeting the challenges of the relentless speed of the airline industry

More data. More channels. More offers. More opportunities.

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